notemily:

bewarethebibliophilia:

1970s canned goods label designs, from The Art of the Label by Robert Opie. We can see the Helvetica type family really taking hold in this era. And that Biba can was not a regular market item; those were high-fashion baked beans. 

My favorite design of the lot: meat and liver cat food.

yeah I legit want that cat food can as a print

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